Hello, my amazing friends and family! I hope you all are doing great. Today, I am going to share with you ideas on how to improve your marketing and sales skills as a business owner. During my master’s study at the University of Dundee, I was a student mentor and I coached my fellow Master’s students in Marketing and Management on how to improve their study skills, self-care and achieve good grades. I also wrote a thesis on digital marketing of Hilton Hotels in The Netherlands. I conducted some research on the digital marketing activities of Hilton Hotel in The Netherlands, I compared and contrast with other social media activities of their competitors and also advised them on how to improve their digital marketing. I have also coached SME’s on sales and marketing. It is very important to have great marketing and sales skills in order to earn more customers. For example, Amadore hotels and Roompot holiday homes in Zeeland has a great website. Easy to access and attractive. Here are some skills you need to earn more customers and improve your sales skills. Eneco in The Netherlands is also very good with marketing and sales, the company takes time to train its sales force before sending them to the field. While working for Eneco a few years ago, I had the great opportunity to receive some decent sales training and work with a very professional sales force.
- Have a great website
- Be kind to your customers
- Use social media tools to relate with your customers and share your business activities
- Advertise often online
- Know your products and services you offer very well
- Watch what your competitors are doing online and learn from them
- Practise active listening. Talk less and listen more to what your potential customers has to say.
By the way, Are you planning to visit Zeeland in The Netherlands soon, i highly recommend Roompot holiday homes, Fletchers hotels and Amadore. You will definitely enjoy your stay.
I hope this blog post impired you. I am a business and digital marketing consultant. If you need me to coach you on how to build a website, place an advert for your company online, create customised pictures you can use to promote your goods and services, manage your social media accounts, improve your blogging skills, seo or sea, please contact me. I would love to work with you.
Ekene Patience
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